Business consistency is an important factor when it comes to running a business. You have worked hard in order to build a respectable brand that provides value in your industry. Hence, one of the most vital things you need to keep in mind to create a perfect image of your business and brand consistency is the design of your office space. Painting your office space with the right colours is one of the essential aspects when it comes to reflecting your brand’s identity. However, you need to be particular when selecting the right colours for painting your office.
Here is how choosing the right colour for painting your commercial building can create the perfect image of your business and help to make your brand consistent…
The first impression of clients
The customers visiting your office expect something more. For creating the best first impression, you can hire a professional commercial painting service in Sydney. The experts have a unique ability to match the existing brand colours with your commercial building. This professional colour matching will help you to maintain consistency between your office space and your marketing materials. Thus, it will help to create a strong first impression on the customer’s mind.
Psychology of Colour in Business
Different colours have different effects on consumer buying behaviours. If you already have selected every paint colour for your office building, but you need to keep in mind about your marketing colour scheme. Hiring professional commercial painters in Sydney can help you to bridge the gap. They are highly experienced in choosing the best colour scheme for commercial buildings that can help in creating the best impression on the client’s mind of your business, which will, in turn, contribute in creating brand consistency. Consider some of the psychological properties of the following colours:
- Orange gives feelings of fun and warmth
- Red triggers quick decision making and energy
- Blue is a sign of professionalism, serenity, efficiency, and communication
- Purple conveys quality, truthfulness, awareness and luxury
- Green is an inspiration of confidence, reassurance, balance and peacefulness.
- Yellow portrays optimism, self-esteem, creativity and friendliness
Therefore, from the above discussion, it can be clearly understood the choosing the right colours for painting your commercial building plays a huge role in creating a brand image that further increases brand consistency. Also, it is highly recommended for you that when hiring painters in Sydney, make sure to opt for certified and experienced ones so that you can experience the best outcomes.