There is no doubt about the fact that search engine optimisation is just next to impossible without the right content. The right balance between SEO strategies and content is something that makes the whole process work. Even, if you wish to secure high page ranking with the help of some cheesy content, what impression will your website visitors make out of it! Definitely, not so impressive!
So, the verdict is quite clear here. Along with the quantity of the content, you should better be focusing on the quality of the content at the same time. When you have hired the best SEO content service in Perth, you don’t have to worry much about the quality.
Still, here is a checklist for you to assess whether you are getting the right quality of content for your website or not.
The Write-up Should be Directed to the Audience
The SEO content is not only about boasting about what you have done for so long in the market. Further, the content should be focused on the facts of your services through which you are supposed to help your customers. Sharing tips, hacks or busting myths are some of the effective tones for SEO content.
Title and Sub-heads Must Have the Punch
Well, headlines speak a lot about the entire 500 or 600 words that are written in the following part. So, the headlines or subheads used in the content must be power packed. However, there is no place for irrelevant words in the headlines just to make it catchy. So, you should keep an eye on that part as well.
Using Keywords is Mandatory
Absolutely! If any reader is going through about your services in any blog or article, he/she is certainly looking forward to opting for your services. And, using the right keyword phrases as well as linking those to your website pages can only do the work.
According to the online marketing agency in Perth, it pushes your potential customers directly to you and help you to gain the desired business leads as well. However, keyword stuffing is always a bad idea.
Complementing the Content with Images
Well, nobody likes to read pages after pages about any service without even getting a chance to visualise it. For instance, suppose you are running an excavation company in Perth, and that’s why educating your customers about the type of excavation tools that can be used according to the need of the project. In this case, if you put the images of each of the tools, will the content not become more relevant? Think about it!
Are you leaving the responsibility of your website content to any digital marketer? Make sure you find these factors within each write-up before approving.